Weather_Cop
Built for ShopifyBuilt by DatacopProven with Data

Weather-triggered campaigns for Shopify

Weather drives buying decisions.
Your business is not triggering on it.

Sunscreen sells in heatwaves. Antihistamines sell in pollen season. Jackets sell before the cold front comes. Weather_Cop catches these moments automatically and sends a trigger event to your email / SMS platform of choice. Built by the team behind automated campaigns triggered by weather events at major e-commerce retailers in the EU, UK and the US.

Book a free weather audit →See how it works ↓

20 minutes. Free. We’ll show you which products in your catalog convert on weather triggers.

Integrates with
Klaviyo, Bloomreach
Setup
30–60 minutes
Forecast window
Up to 10 days out
Weather-triggered email: 93 degrees, restock SPF
Weather-triggered email: cold front, restock rain shells
93°F / 34°C · UV 5
Trigger fired

Triggers

Seven signals, refreshed hourly from each customer’s local forecast.

  • Temperature

  • Rain probability

  • Snow probability

  • UV Index

  • Pollen

  • Wind speed

  • Humidity

The Problem

Weather is the most reliable predictor of intent you’re ignoring.

For entire product categories — outdoor gear, allergy relief, sun care, beverages, garden, beauty — weather is the single most reliable predictor of intent. A heatwave sells sunscreen. A pollen spike sells antihistamines. A cold front sells jackets.

Enterprise brands have known this for years. They run weather triggers through Bloomreach, Salesforce, Adobe. They see double-digit lifts in revenue per send.

Every other Shopify brand is leaving that revenue on the table — not because the strategy is unproven, but because the tooling has never been within reach.

Weather_Cop changes that.

Proof

Three categories. Three campaigns. Three revenue lifts.

We built these weather-triggered programs at enterprise scale. Weather_Cop is the same playbook, packaged for every Shopify brand.

Rain-triggered hardshell jacket email creative

CASE STUDY 01

Outdoor Apparel

A premium European outdoor brand with 160+ years of heritage. Sells technical hardshells, footwear, and mountain gear in 40+ countries.

The Trigger

3-day rain forecasts in a customer's location → hardshell jacket campaign featuring waterproofing technology.

TBD
Revenue / send vs. baseline
TBD
Click-through rate
TBD
Attributed revenue · 8 weeks
TBD
Baseline CTR

What We Learned

“Customers buy weather protection before they need it, not during. The 3-day forward forecast outperformed same-day triggers by a meaningful margin.”

UV-triggered sun care email creative

CASE STUDY 02

Sun Care & Hydration

The largest FSA-eligible products marketplace in the US. Sells health, wellness, and personal care to millions of consumers using flexible spending accounts.

The Trigger

UV index ≥ 8 OR forecasted high ≥ 90°F in a customer's ZIP → sun protection and cooling product campaign, geographically and product-personalized.

TBD
Revenue / send vs. baseline
TBD
Click-through rate
TBD
Attributed revenue · summer
TBD
Buyers new to sun care in 12 mo

What We Learned

“Localizing the city name (e.g. 'High UV in Henrico') and the actual forecast numbers in the subject line drove the biggest engagement lift we've ever seen on this customer base.”

Pollen-triggered allergy relief email creative

CASE STUDY 03

Allergy & Pharmacy

The largest HSA-eligible products marketplace in the US. Sells pharmacy, wellness, and health essentials.

The Trigger

Medium-to-high pollen forecast in a customer's ZIP → allergy relief and respiratory care campaign.

TBD
Revenue / send vs. baseline
TBD
Click-through rate
TBD
Attributed revenue · spring
TBD
In high-variability regions

What We Learned

“Pollen is the most under-utilized trigger in the entire weather stack. Demand is hyper-local, hyper-time-sensitive, and customers are grateful to be reminded.”

Built by datacop.

Weather_Cop is a product from datacop — a martech consultancy with 10+ years building weather-triggered marketing programs for enterprise retailers. We've shipped these campaigns on Bloomreach, Adobe, and Salesforce for some of the most recognizable brands in outdoor, pharmacy, and DTC.

Weather_Cop is the version we wish existed for the other 99% of Shopify.

Learn more about datacop →

Five steps from install to first send.

No data engineering. No martech consultants. Built natively for Shopify.

  1. 01

    Install the app

    We sync your customer list, their locations (ZIP, city), and your consent settings from Shopify. Klaviyo, Postscript, and native Shopify Email all supported out of the box.

  2. 02

    Calibrate your triggers

    Tell us what weather matters for your catalog. Heatwaves, frost, rain forecasts, pollen, UV — pick the triggers that move your products. Most brands launch with 2 to 4.

  3. 03

    Match products to weather

    We scan your catalog and recommend which SKUs to feature for each trigger. You approve. (Or override — your call.)

  4. 04

    Choose and adapt a creative

    Pick from our library of weather-trigger email and SMS templates — built from the campaigns that already work at enterprise scale. Drop in your brand, your products, your voice. No designer required.

  5. 05

    Send automatically

    Weather_Cop watches the forecast 24/7. When conditions match in a customer's location, it fires the campaign through your existing email and SMS tools. You see results in your normal reporting.

Design Partner Program

We're picking 10 design partners.

Weather_Cop is in private beta. We're working hands-on with 10 Shopify brands to build the product around real campaigns and real revenue.

Your first 10,000 triggers per month are free. After that, $99/mo — and the price scales with your trigger volume from there.

Locked for 12 months for design partners. Meaningfully below what we'll charge at GA.

What design partners get

  • Hands-on onboarding from the team that built weather programs for some of the largest outdoor, HSA, and FSA retailers in the world
  • Monthly performance reviews — we sit in your calendar until your weather program works
  • Direct influence on the roadmap — you tell us what to build next

What we ask in return

  • A 6-month commitment
  • Permission to feature your results (anonymized if you prefer) once you've seen them yourself
  • Honest, regular feedback
Book a free weather audit

We'll spend 20 minutes on your catalog and tell you whether weather triggers are worth your team's time. If they're not, we'll say so.

Find out if weather is worth your time.

20 minutes. Free. We look at your product catalog, your locations, and your customer base. You leave with a clear answer on whether weather triggers will move revenue for you — and a sense of how much.

If yes, we’ll talk about being a design partner. If no, you’ve lost 20 minutes and gained a clear answer.

Book your weather audit